Rooted in marketing. Growth with method.
Pindó helps companies organize, improve and build their marketing operations. We work from what the business needs, combining strategy, creative, media, data and technology when each of them makes sense.
Roots that connect. Ideas that move things forward.
Cristina Bertini

Gx PrimeIs there something in your marketing that should be working better?
- Leads that come in and don't move forward.
- Data scattered across different places.
- A brand that doesn't make it clear why someone should choose it.
- Campaigns that generate numbers but leave questions about what actually worked.
- Processes that still depend on a lot of manual work.
Pindó steps in at these points to understand what's happening and find a better way to operate.
Every business calls for a different solution.
Before proposing a campaign or tool, we understand the context.
We look at what already exists, identify what's holding back results and decide what's worth changing.
In some projects, that means adjusting a media operation. In others, it may involve brand, content, data, automation or a custom tool.
Where Pindó works
You start with the area that solves today's problem and add others if the project calls for it.
Performance and data
We structure acquisition, measurement and analysis to understand where opportunities come from and where investment can be improved.
Explore this area →Brand and content
We define positioning, identity and content so communication connects with the business and the audience it wants to reach.
Explore this area →Applied AI
We use AI to automate tasks, organize information and support processes that take up the team's time.
Explore applied AI →Consulting and development
We take on projects that need diagnosis, structure or the development of a specific solution.
Explore this area →Where can AI help your team?
It could be a repetitive task, information analysis, lead handling or a process that currently depends on several manual steps.
Pindó assesses the process, identifies where there's an opportunity to improve and implements the solution.
Projects that show how Pindó works.
Each case starts with a real situation. We show the problem, the work and the results we were able to measure.
Marketing operation for two developments, with media, measurement and customer service analyzed together to improve conversation quality.
Experiential travelMakaliPositioning and acquisition strategy for a new brand to grow beyond the founder's network.
Content strategy and a custom visual system for reaching Brazilian women living abroad.
Strategy and execution close to the business.
The people involved in decisions also follow the execution. This cuts out intermediaries and helps maintain context throughout the project.
For each project, we build the structure it needs, with the right specialists.
Start with a focused project and grow from there
Most clients start with the diagnosis.
Diagnosis
We look at ads, your website, social media and the sales process to understand where the bottleneck is. You receive the priorities and what to expect from each one.
For those who want clarity before investing
Request a diagnosis →Fixed-scope project
A defined scope and timeline for a specific problem: brand, website, launch, automation or a review of the media operation.
For a specific deliverable
Talk about my project →Retainer
Fractional marketing leadership. Pindó oversees strategy, media, content and data each month, with a results review.
For those who want marketing leadership without building a team
Talk about a retainer →Have a project in mind?
You talk directly to the people who will work on the project. Tell us what you need.
What people usually ask before reaching out
What does Pindó do?
Pindó is a marketing and communication boutique. We help companies organize, improve and build their marketing operations across brand, content, media, data, audiovisual and applied AI.
How does Pindó use artificial intelligence?
In specific parts of the operation, such as repetitive tasks, information organization, analysis and production steps. The team remains responsible for decisions and reviews every deliverable.
How much does it cost to work with Pindó?
It depends on the format. The initial diagnosis is free. Fixed-scope projects and retainers are quoted after the diagnosis, with three scope options to choose from.
Do you work outside São Paulo?
Yes. We're based in São Paulo and work remotely with companies across Brazil. Events and in-person productions are arranged case by case.
Do you do video?
Yes. Carol, co-founder and videomaker, and Otávio, filmmaker and designer, handle audiovisual. Script and strategy are developed together with the rest of the project.
What kinds of companies do you work best with?
Independent Brazilian brands, health and service businesses, and real estate, where we have experience with launches and affordable housing.
Let's understand your situation.
Tell us what's happening in your marketing and what you'd like to improve.